Stories at the intersection where AI meets culture, where foresight becomes tangible.
David Torcasso
Communications. Strategic Foresight. Narratives that move.
I help organisations read the signals of change early and turn uncertainty into strategy, so they can shape the future instead of reacting to it.
I make complex topics tangible and build the narratives, positioning and trust that move markets, stakeholders and people.
Two decades of journalistic craft, from Handelszeitung to BILANZ, distilled into editorial work that holds attention and carries meaning.
My core focus for what comes next: integrating generative and agentic AI into how narratives are created, produced and governed, without losing editorial integrity.
For over fifteen years I have worked at the intersection of journalism, strategic communication and Strategic Foresight. Through my own practice, Torcasso Media, I help organisations make complex topics tangible, build trust and shape what comes next, moving fluently between business, media, science and culture.
My path runs from Switzerland's leading newsrooms, among them Handelszeitung, BILANZ and Tamedia, to Europe's largest futures institute, 2b AHEAD in Berlin, where I built foresight studies for international corporations using scenario planning, the Delphi method and backcasting. Current engagements include leading communications at digitalswitzerland and co-directing the new CAS Strategic Foresight programme at HWZ Zürich.
A second thread runs through everything I do: a long-standing engagement with art, fashion, design and architecture, shaped by years writing for titles such as L'Officiel, Interview and Freunde von Freunden and editing Meter Magazin. It is where my eye for tone, aesthetics and what genuinely matters comes from.
The most transformative ideas emerge where unexpected conversations begin.
Scenario planning, the Delphi method, backcasting and trend analysis, delivered as futures studies, executive workshops and roadmaps that make change navigable and give decision-makers the confidence to act.
Communication strategies, messaging and executive voice that position leaders and organisations in transformation. Media relations, stakeholder communication and thought-leadership content designed to move people, not just fill channels.
Editorial concepts, publications and content with journalistic rigour, from feature stories and interviews to reports and research studies that carry a strategy convincingly to its audience.
My focus for the future of communication. I design AI-augmented editorial workflows using generative and agentic tools, build content systems that scale without losing quality or voice, and advise on AI governance, digital trust and the new aesthetics of communication for a transforming media and business landscape.
digitalswitzerland · SATW · HWZ Zürich · 2b AHEAD · Handelszeitung · BILANZ · Tamedia · Tages-Anzeiger · Die Zeit · Ringier · 20 Minuten · Meter Magazin · Archithema · Interview Magazine · L'Officiel · Freunde von Freunden · The Future Laboratory · BrainStore · PwC · BMW · SAP · Siemens · IBM · Rewe · Volkswagen · Axel Springer · Deutsche Telekom · Bundesdruckerei · Lista Office LO · Migros · SBB · Fondation Beyeler · Ikea · UBS · Heineken · Nestlé · Novartis · Airbnb · American Express · Google · Unilever · Selfridges · USM · Vitra · 25hours Hotels